Gopher Powers Small Businesses Online

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A Gopher Co NZ listing can make a huge difference in the kind of business a small company can expect to do each year. Companies can flounder in cyberspace trying to get noticed or they can partner with a powerful directory business like Gopher to ensure that their company comes up in online search results.

A Variety of Choices

When companies choose to use the Gopher directory to represent their business online, they have a few options available to them. The basic, free listing associates a business with a keyword and a particular geographic region. For example, a plumbing company in Auckland may have “plumbing” as its keyword and Auckland as its region. This ensures that anytime someone searches for both of these terms, or if they search for plumbing from an Auckland IP address, then that company appears in the search results.

For some companies, this isn’t enough connection to their customers. For them, a paid Gopher Co NZ listing can be more advantageous. This allows them to link up their company profile to more keywords. For example, a plumbing company could choose “plumbing”, “pipe repair”, “plumber” and other words to link to its company. This allows them to appear in more search results and improve their chances that customers will be able to find them.

A Gopher Co NZ listing connects customers to Gopher clients as fast as possible. If an online shopper were to search the directory for a company name, the directory sends them straight to the company’s information page. This improves point of contact between business and customer and improves the rate of sales.

Passing on Their Success

Gopher regularly finds ways to give back to the businesses that have helped propel it to such a prominent position in the directory business. One of those is the Facebook promotions its runs that give small businesses the opportunity to put their company front and center with an enticing giveaway. This can lead to increased customer interest and repeat customers.

When clients sign up for a Gopher Co NZ listing, they know they can rest easy in the knowledge that the majority of their funds are being pushed into online marketing for their company. Gopher works hard to make sure that small businesses get the recognition they deserve and that they can easily be discovered by customers both locally and around the world.

The Gopher company realizes that its own success is due to the many businesses it represents, so it ensures that these businesses do well and that a Gopher Co NZ listing is a valuable asset to these businesses. The company is always looking for ways to innovate and improve the way it operates. To that end, it has partnered with Google as part of the AdWords program to help bring in more attention to the businesses in the directory. Businesses of all sizes are excited by the prospect of having the most powerful search engine in the world ensuring their companies are recognized online.